Devin Fidler
Harvard Business Review - April 21, 2015
Fortune 500 executives spend a fair amount of time thinking about how
automation and the Internet are changing the nature of employment, but
they rarely wonder how technology will have an impact much closer to
home: on their own jobs.
For the last several years, we have been studying the forces now
shaping the future of work, and wondering whether high-level management
could be automated. This inspired us to create prototype software we
informally dubbed “iCEO.” As the name suggests, iCEO is a virtual
management system that automates complex work by dividing it into small
individual tasks. iCEO then assigns these micro-tasks to workers using
multiple software platforms, such as oDesk, Uber, and email/text
messaging. Basically, the system allows a user to drag-and-drop “virtual
assembly lines” into place, and run them from a dashboard.
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