TNW
November 11, 2012
100 million Internet users, 286 million phone users, and a three trillion dollar economy.
These are the three numbers that anyone should remember when looking
at the Internet and technology opportunities in today’s Arab world.
The Arab world is made of 350 million people spread between 22
countries from the Atlantic Ocean to the Arabian Gulf sharing one
language and tight cultural and entertainment affinities.
Over the past decade this “world” has significantly invested in its
physical and human infrastructure, creating an economic space that has
increasingly facilitated the circulation of goods, capital, ideas and
people. The Gulf Cooperation Countries (GCC), a trade union that groups
the strongest Arab economies of the Arabian Gulf (Saudi Arabia, UAE,
Qatar, Kuwait and so on) has emerged as a global player both on the
political and financial scenes (with the presence of its notorious
sovereign wealth funds, new global companies and cross border
investments).
These same countries have invested in a large middle class, increased
disposable income and created significant business opportunities across
the region. Followed by inspiring political and social movements known
as the Arab Spring, this region has displayed a high level of Internet
connectivity and great appetite for Internet usage, as demonstrated by
the intensive use of social media, proliferation of blogs and finally
the massive increase in e-content production and increased adoption of
e-commerce.
With a broadband penetration estimated at 25% and 3G penetration
rates nearing the 40% threshold, this nascent Arabian Internet and
mobile market is bound to grow aggressively in the coming years driven
by confirmed liberal economic agendas in key markets such as Morocco,
Egypt, Saudi Arabia and the UAE. Although roughly 5% of the global
internet population speaks Arabic, only 1.5% of Internet content is in
Arabic, opening the door for sizable opportunities to bridge this gap
with relevant content and products.
To read more....
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